Selling property is a process and shouldn't cost you a fortune.

Sydneysiders have been paying over $23,000 on average to sell their home for a process that takes a real estate agent between 20 and 40 hours to complete.

Does that sound fair to you? Are agents really that special? Most importantly, can you maximize the selling price of your property without paying a ridiculous commission fee?

The reality is that the process takes the same amount of time both for bad and great agents. Ever since the internet and mobile devices has reached scale and mass adoption, people are no longer contacting real estate agents to find out about property for sale - they jump online and have everything at their fingertips.

The way people buy property has changed and it greatly diminished the value proposition of real estate agents. It doesn't mean there's no value and certainly having an expert help you through the transaction can help you avoid costly mistakes and make sure you maximize the selling price of your property, but it does not mean it should cost you an arm and a leg to hire an expert.

Go to inreal.com.au/letter to learn more about our value proposition and how we're able to argue better results and service for a much lower fee.

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