The drawback of Gaddafi Stadium as a location for Baranh

Muiz ud din Farid is the owner of a restaurant called Baranh, located in Gaddafi Stadium, Gulberg Lahore.The restaurant specializes in Desi cuisine and focus on our traditional recipes from walled city of Lahore. The restaurant was launched 15 months ago and it quickly gained popularity amongst the desi food lovers due to its exceptional tasting food.
In this Podcast, Muiz gives us the do's and don't of starting a restaurant, the marketing strategies to bring in new customers to a restaurant, the chef's procurement, tax payment, importance of a brand manager. He also shares what he thinks works best in terms of location and cuisine in Lahore. He also talks about franchising and the deconstructs the model of McDonalds.
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Baranh