The retailers these days set up multiple traps both in stores and online, and due to these clever marketing strategies, they are winning big. It’s rare to see a cart with just one item in it. The giant corporations are doing all they can to keep us buying more and as consumers, it gets really hard for us to not submit to these appealing offers. On Black Friday, retailers create the illusion that you’re getting an enormous discount by reducing a product’s price by some significant percentage. But in truth, the “sale price” is often what they intended to sell the product for in the first place.
Marketers invade newspapers, TV, magazines, radio, billboards, you name it. It’s hard to escape advertisements and special offers, whether you’re out on the street, or online, the latter being full of marketing landmines these days.
In spite of these devious practices employed by the retailers, unfortunately, most people actually don’t care. In fact, they want more of it. It’s sad but on Black Friday, we all consume gluttonously without regard for the damage we’re inflicting on ourselves and our finances. We let our greedy selves loose and we run around buying things in order to satisfy the insatiable hunger within us, and to try to fill the void within us that can’t be filled by stuff.
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